Privacy Policy
Effective Date: 14 August, 2026
Last Updated: 14 August, 2026
At LUK-FRESH, we respect your privacy and are committed to protecting the personal information you provide when you visit our website, browse our products, place an order, contact us, or otherwise interact with our services.
This Privacy Policy explains what information we collect, why we collect it, how we use and protect it, when we may share it, and the choices and rights available to you.
By using the LUK-FRESH website, you acknowledge that you have read and understood this Privacy Policy.
1. About LUK-FRESH
LUK-FRESH is a household cleaning products brand offering products including appliance cleaners, kitchen cleaners, surface cleaners, and multi-purpose cleaning products.
For the purposes of this Privacy Policy, “LUK-FRESH”, “we”, “us”, and “our” refer to:
Legal Business Name: SmartFix
Brand Name: LUK-FRESH
Registered/Business Address: #64, 1st floor, 5th cross, 6th Main Rd, Vijayanagar, Bengaluru, Karnataka 560040
Email: support@lukfresh.com
Phone: +91 91879 50029
2. Information We Collect
Depending on how you interact with us, we may collect the following categories of information.
A. Information You Provide Directly
When you create an account, place an order, contact us, subscribe to communications, or submit a form, we may collect:
- Full name
- Email address
- Mobile/telephone number
- Billing address
- Shipping/delivery address
- Account login information
- Order and purchase information
- Product preferences
- Reviews, feedback, or messages you submit
- Information you provide when contacting customer support
Please do not provide sensitive personal information unless it is specifically required and requested by us.
B. Payment Information
When you make a purchase, payment may be processed through third-party payment providers.
Depending on the payment method used, the payment provider may collect information such as payment card details, UPI information, bank details, transaction identifiers, or other payment-related information.
LUK-FRESH generally does not need to store your complete payment-card details on its own systems. Payment information may instead be processed directly by the payment service provider.
You should review the privacy policies of the payment provider you use.
C. Information Collected Automatically
When you visit our website, certain technical information may be collected automatically, including:
- IP address
- Browser type and version
- Device type
- Operating system
- Pages visited
- Website interactions
- Date and time of visits
- Referring website
- Approximate location derived from technical information
- Cookies and similar technologies
This information helps us operate, secure, analyze, and improve our website.
3. How We Use Your Information
We may use personal information for legitimate business purposes, including:
- Processing and fulfilling orders
- Delivering products to you
- Confirming purchases and payments
- Providing customer support
- Responding to questions and requests
- Managing customer accounts
- Processing returns, refunds, and exchanges
- Sending order and delivery updates
- Improving our products and website
- Understanding customer preferences
- Personalizing your shopping experience
- Sending promotional communications where permitted
- Preventing fraud, abuse, and unauthorized activity
- Maintaining website security
- Maintaining business and transaction records
- Complying with applicable legal and regulatory obligations
- Enforcing our terms, policies, and legal rights
We will seek to limit the collection and use of personal information to what is reasonably necessary for the relevant purpose.
4. Marketing Communications
If you choose to receive promotional communications from us, we may send information about:
- New products
- Special offers
- Discounts
- Flash sales
- Product launches
- LUK-FRESH news
- Other relevant promotions
You can unsubscribe from marketing emails by using the unsubscribe option included in the communication or by contacting us using the details provided below.
Withdrawal of consent for marketing communications will not affect processing that is necessary to complete an order or provide services you have requested.
5. Cookies and Similar Technologies
LUK-FRESH may use cookies and similar technologies to operate and improve our website.
Cookies may help us:
- Keep products in your shopping cart
- Remember preferences
- Maintain secure sessions
- Understand how visitors use our website
- Measure website performance
- Improve website functionality
- Provide relevant marketing or advertising, where applicable
Some cookies may be placed by third-party service providers that help us operate analytics, payment, advertising, or other website functions.
You may be able to control or disable certain cookies through your browser settings. Disabling some cookies may affect the functionality of portions of our website.
Where required by applicable law, we will obtain appropriate consent before using non-essential cookies or similar technologies.
6. How We Share Personal Information
We do not sell your personal information as a standalone commodity.
We may share information with trusted third parties when reasonably necessary to operate our business and provide services to you.
These parties may include:
- Payment processors
- Shipping and logistics providers
- Website hosting providers
- Ecommerce/platform service providers
- IT and technology providers
- Customer support providers
- Analytics providers
- Marketing and communication providers
- Fraud-prevention and security providers
- Professional advisers
- Government authorities or law-enforcement agencies where legally required
Third-party service providers may process personal information on our behalf and are expected to handle such information in accordance with applicable requirements and appropriate contractual or organizational safeguards.
7. Payment and Delivery Partners
To complete your purchase, we may need to provide relevant information to payment processors and delivery partners.
For example, a shipping provider may receive your:
- Name
- Phone number
- Delivery address
- Order information
This information is provided so that your order can be delivered and related services can be performed.
8. Data Security
We take reasonable technical, administrative, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.
Depending on the nature of the information and the risks involved, safeguards may include:
- Access controls
- Secure communications
- Authentication mechanisms
- Restricted access to customer information
- Monitoring and security procedures
- Appropriate third-party security measures
However, no method of transmission or electronic storage can be guaranteed to be completely secure.
If we become aware of a personal-data breach requiring notification under applicable law, we will take appropriate steps to investigate, mitigate, and notify relevant parties as required.
9. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:
- Fulfilling orders
- Providing customer support
- Maintaining transaction records
- Handling returns and disputes
- Meeting accounting, tax, legal, and regulatory requirements
- Preventing fraud and misuse
- Resolving complaints
- Protecting our legal rights
When personal information is no longer required, we will take reasonable steps to delete, anonymize, or otherwise dispose of it, subject to applicable legal or regulatory requirements.
10. Your Privacy Rights
Depending on applicable law, you may have rights concerning your personal information.
These may include the right to:
- Request information about personal data we process about you
- Request correction of inaccurate or incomplete personal information
- Request deletion or erasure where legally permitted
- Withdraw consent where processing is based on consent
- Request information about how your personal data is processed
- Raise a privacy-related complaint or grievance
- Exercise other rights available under applicable
Phone: +91 9187950029
Last Updated: 14 August, 2026
